Welcome to the Creative World of ATELIER YUM

The Birthplace of Dreams

ATELIER YUM is the studio of artist Yusuke Toda, located in a quiet corner of Tokyo.

Here, new ideas take shape every day, and the YUM character continues to evolve with even more charm. Today, we invite you to take a peek inside this creative space.

The studio is a bright space bathed in natural light. The walls are adorned with past works and ongoing projects, creating an atmosphere reminiscent of a gallery. Here, Yusuke Toda faces his canvas, wielding his brush and spray, breathing life into each piece.

The Creative Process

One corner of the studio houses a neatly organized workbench filled with materials and tools. Yusuke Toda carefully selects various materials, maximizing their unique properties to create his works. Each item crafted by his hands is unique, with no two pieces alike.

"This studio is a place where my creative freedom expands. The time spent here is a precious moment to imbue my works with soul," says Yusuke Toda. With the collaboration of talented staff, unique items are brought to life.

The Charm of the YUM Character

YUM exists to bring bright dreams and hope to children. Its cuteness and mysterious charm are further enhanced by Yusuke Toda's artistic touch. In the studio, new designs and items featuring YUM are continuously created, captivating fans with each iteration.

A Message from the Studio

We've given you a glimpse into the creative world of ATELIER YUM, but our journey of new challenges continues. We hope our works add a touch of color to your life. Thank you for your continued support of ATELIER YUM.